The Anatomy of a Bestselling Book Cover: What Makes a Cover Pop?

The old adage, "Don't judge a book by its cover," is a beautiful sentiment, but in the modern, digital marketplace, it is a lie. In a world where millions of books are published every year, a book cover is its most powerful marketing tool. A great story can be invisible with a bad cover. In a sea of millions of books, a cover has only a few seconds to capture a reader's attention. It is the...

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