How the Stüssy Hoodie Took Over Streetwear

Shawn Stüssy was never trying to build a fashion empire. He was just a guy shaping surfboards in Laguna Beach, California, tagging them with his now famous signature. That scrawled logo eventually found its way onto T-shirts and hoodies, and before long, Stüssy had unintentionally crafted a brand that spoke to an entirely new generation. https://stussyofficialhoods.com By the mid80s,...

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