People naturally look at items that catch their eyes. Stores with products arranged or displayed get more attention. Grooming products like beard oils often sit on plain shelves. When stores use creative displays, customers stop, look, and pick products not planned for purchase. Visual appeal makes products feel special. For example, a small display with a few bottles of oil with boxes...
Some grooming brands stay in people’s minds longer than others. This happens because brands tell a story through their products. A simple beard oil can remind someone of a feeling or experience. Colors, shapes and designs work together to make a brand easy to spot. People often pick a product because it looks familiar or safe. Even if a product is new, branding makes choices feel...
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