Running a successful Amazon business involves more than sourcing great products and optimizing listings. One of the biggest threats to sellers today is hijackers—unauthorized sellers who piggyback on your ASINs to steal your sales and damage your brand reputation. If you're facing this problem and need to remove Amazon hijackers fast, understanding the right strategies is essential.

At Seller Pickle, we understand the challenges Amazon sellers face when it comes to Amazon hijacker removal. In this guide, we'll walk you through practical and effective methods for protecting your listings and removing hijackers from your FBA or FBM listings.

What is an Amazon Hijacker

An Amazon hijacker is a third-party seller who jumps onto your listing, especially private-label products, and sells counterfeit or similar versions of your item. They often undercut your price, steal the Buy Box, and mislead your customers. If you do not act quickly, hijackers can ruin your product reviews, cause customer complaints, and even lead to listing suspensions.

Signs That You’ve Been Hijacked

• The Buy Box is no longer yours, even if you’re the original brand owner

• A new seller appears on your listing without authorization

• Customer complaints increase, especially about product quality

• Sudden drops in sales or conversion rate

If you see any of these signs, you need to remove the Amazon hijacker from your listing before your brand reputation is permanently damaged.

How to Remove an Amazon Listing Hijacker

The process for Amazon hijacker removal depends on several factors, including whether you have a registered brand with Amazon and what kind of proof you can provide. Here are step-by-step actions you can take:

Step 1: Check for Brand Registry

If your brand is registered with Amazon Brand Registry, you already have a stronger position. Brand Registry provides access to tools and support that help you protect your intellectual property. If you haven’t registered yet, it's worth doing immediately.

Step 2: Purchase the Hijacker’s Product

To gather evidence, order the product from the hijacker pretending to be a regular buyer. Once received, check the packaging, branding, and quality. Take detailed photos. If the product is different or lacks branding, you have proof of a counterfeit or unauthentic item.

Step 3: Send a Cease and Desist Letter

Draft a professional cease message and send it to the hijacker through Amazon’s messaging system. Keep your tone firm but professional. Clearly state that they are infringing on your intellectual property and that you will take action if they don’t remove themselves from your listing. This often works when hijackers know they’ve been caught.

Step 4: File a Complaint with Amazon

If the hijacker ignores your message, go to Amazon’s Report a Violation (RAV) page and submit your evidence. Use your Brand Registry credentials if you have them. Upload pictures, order details, and documentation that shows your ownership of the product and branding.

Be specific, factual, and focused on how the hijacker is violating Amazon policies. Mention that the product sold does not match the detail page and is misleading customers.

Step 5: Escalate If Necessary

If the standard process does not lead to removal, it may be time to escalate. Work with professionals who specialize in Amazon hijacker removal, like the team at Seller Pickle. They can handle the paperwork, communication, and enforcement needed to remove hijackers on Amazon efficiently.

How to Remove Amazon FBA Hijackers

Amazon FBA hijackers are particularly damaging because they use Amazon’s fulfillment network. Buyers assume the product is legitimate since it's shipped by Amazon. If you’re facing an FBA hijacker, follow these specific steps:

1. Buy the FBA item – Use this to document whether the item is counterfeit or unbranded.

2. Check the return address – This can help identify the seller’s origin.

3. Take clear pictures and document differences – Show how the FBA item differs from your original.

4. Use Brand Registry tools to submit an IP complaint – Highlight trademark or copyright infringement.

5. Follow up persistently – In some cases, multiple complaints are necessary before Amazon takes action.

Prevention is Better Than Cure

While hijacker removal is possible, prevention saves time and brand damage. Here are a few steps you can take:

• Get your brand trademarked and register it with Amazon

• Use custom packaging with clear branding

• Apply unique barcodes or product identifiers

• Monitor your listings regularly using tools or services like Seller Pickle

• Act quickly at the first sign of suspicious sellers

Final Thoughts

The longer a hijacker stays on your listing, the more harm they can cause. Whether you're dealing with Amazon FBA hijackers or FBM sellers piggybacking on your ASIN, fast and firm action is necessary. If you’re unsure where to start or need expert support, Seller Pickle is here to guide you through the Amazon hijacker removal process.

With the right tools, documentation, and a trusted support system, you can remove hijackers on Amazon, restore your brand’s credibility, and protect your long-term sales. Amazon hijackers can hurt your sales and reputation. Learn human-verified steps for Amazon hijacker removal, including how to remove Amazon FBA hijackers, with help from Seller Pickle.